From the Wall Street Journal article: Secret of Self-Publishing: Success
Self-publishing these days is increasingly a tale of two cities.
There are established authors, like Nyree Belleville, who says she’s earned half a million dollars in the past 18 months selling direct rather than through a publisher..
Then there are new authors, like Eve Yohalem. More than a month after self-publishing, she has grossed about $100 in sales— after incurring costs of $3,400. She said she’s in no rush, though.
About the Author: Henry Baum
I’m the author of The American Book of the Dead. The novel won Best Fiction at the DIY Book Festival and the Gold IPPY Award for Visionary Fiction. Largehearted Boy says it's "reminiscent of Philip K. Dick and Haruki Murakami, a book that boldly explores the future and defies genre." I'm also the author of North of Sunset, winner of the Hollywood Book Festival Grand Prize, and The Golden Calf - first published by Soft Skull Press, with editions in the U.K. (Rebel Inc.) and France (Hachette Littératures). Visit henrybaum.com for more information. I’m the editor of Self-Publishing Review.