It seems to me that self-published writers are looked down on – that they’re just using up space in the market; that if their work was good enough to get a proper publishing deal it would have done; that they’re putting out any kind of rubbish just because technology allows them to. All of this [...]

Are you really ready – not just your manuscript, but you – to self-publish? Here is a list of the most important things you must consider before getting into self-publishing. So, before you ignore the traditional publishing process, make sure you have the stamina for becoming your own publisher. Self-publishing is not a short cut [...]

One of the first questions a new indie author must ask is what audience will buy my book? The second question is how will I market to this audience? Both questions should be asked way before you get to the publishing stage of your book. In the old days, there was a very standard set [...]

Yes, a book’s foreword, preface, and introduction are different. And each has a different purpose. But each has the same goal: To . . .
1. Make an emotional connection with the reader, which will . . .
2. Build credibility for the book’s author and the book, which will . . .
3. Sell more books. Period.
This is the mantra that we self-publishers must always keep in mind for everything we create. Everything, without exception.

Does Amazon have a winning hand or do they need to draw more cards to stay ahead in the game? Amazon is the dominate player in the ebook industry, hands down. In fact, they are so strong that they can sell some products at a loss and still win the hand. They can do this [...]

So when will we start to see REAL ebooks appear on the market? You know the ebooks that take advantage of their digital environment. Ebooks that have been rendered to improve the reader’s ebook experience. As the number of ebook devices explodes into the book reader’s world, the readers are going to expect more. This [...]

Amazon’s entry into public libraries and their own lending process through the Prime program has just quadrupled the activity in ebook lending. With this rapid growth of the ebook lending process comes some inherent problems as [...]

To eBook authors, marketing can be a daunting task. Whether you’re an indie publisher or you are using a traditional publisher, the marketing is usually left up to you. It is a digital world now and self-publishers are not tied to bookstores with limited shelf space and a revolving inventory. In fact it will be [...]

I don’t have any direct experience with Smith Publicity, but it’s nice to see this as part of their manifesto: Over the last ten years, self-publishing has evolved from what was stigmatized as amateurish endeavor to an increasingly accepted and exciting form of publishing. The industry has enjoyed a revolution of popularity and gained credibility [...]

Recently I read a great article by Patricia Fry called ‘50 Reasons Why You Should Write That Book’. It is a FREE 24-page Booklet filled with great ideas and information for self-publishing authors. I was struck by the similarity between the problems eBook authors have when they get started and baseball players starting off on [...]