As a former iterative project manager in publishing, I love this marketing model from Tim Ferriss. Social echo mechanism is something we should explore in another post soon – it’s how we all should market in my opinion. But for now, this from Bit Torrent. If you’re a writer, here’s what you’re up against. No [...]
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It seems to me that self-published writers are looked down on – that they’re just using up space in the market; that if their work was good enough to get a proper publishing deal it would have done; that they’re putting out any kind of rubbish just because technology allows them to. All of this [...]
Getting a notable VIP, industry guru, or media celebrity to write the foreword for your book is a great way to jump-start bigger sales and get positive publicity for your book. If you are an unknown author, getting a notable leader in your field to write your foreword is essential if you want to get [...]
I recently blogged about author’s lack of supplying contact information in their ebooks and how they miss the opportunity to connect with their readers. Since then I have started a new blog to help authors get more attention focused on their books and their Internet presence. Much to my dismay most author blogs and websites [...]
One of the most important things you can do in this ebook world is to provide your reader with your current contact information. I monitor over 50 authors and ebook experts blogs on a regular basis and finding their contact links is quite a challenge. Surprisingly, I find the same problem in the current ebooks [...]
Does Amazon have a winning hand or do they need to draw more cards to stay ahead in the game? Amazon is the dominate player in the ebook industry, hands down. In fact, they are so strong that they can sell some products at a loss and still win the hand. They can do this [...]
So when will we start to see REAL ebooks appear on the market? You know the ebooks that take advantage of their digital environment. Ebooks that have been rendered to improve the reader’s ebook experience. As the number of ebook devices explodes into the book reader’s world, the readers are going to expect more. This [...]
Self-Publishers and eBook Authors Need a CHAMPION to Assist Them in Gaining Access to the Library Lending Process
Amazon’s entry into public libraries and their own lending process through the Prime program has just quadrupled the activity in ebook lending. With this rapid growth of the ebook lending process comes some inherent problems as [...]
A couple of weeks ago, I was cornered by a publisher after an appearance. The point of her rant was how much she could do for me as a publisher. She made her point while poking me in the chest saying, “You should be writing. You shouldn’t be publishing. You should be writing.” But things don’t always work out as we have planned.
There are good arguments for both sides of the issue on eBook pricing. A lower price may devalue your work, but it may also drive sales. There’s also the option of giving it away for free. Henry’s recent experiment with giving his novel away for free got me thinking about doing the same with mine. [...]