Free tools, tips and links from SPR on writing and selling your book
The Do-It-Yourself Book Tour
Big publishers, when they are trying to make a bestseller, put authors on a 20-city book tour. The idea is to create media buzz, so these combine media interviews and book signings, and are rather expensive. A self-published author, however, can do something similar without breaking the bank. It won’t be 20 big cities, but you will sell books if you do it right.
The first principle here is to combine book signings with travel you were going to do anyway. Our big three-part tour last year was structured around a family reunion, three science fiction conventions, and a high […]