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With Goodreads, Amazon Fills Out an Advice Portfolio

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Further comment on the Amazon – Goodreads marriage is emerging. This interesting take from Harvard Business Review by Paul Nunes and Josh Bellin discusses the holy grail for book marketing:  Unique consumer comment. Amazon.com announced last week that it would purchase Goodreads, a social network for bookworms. As the “world’s largest site for readers and book recommendations,” Goodreads can help ... Read More »