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Tag Archives: Call Off the Dogs

Author Blogs: Are You Hiding Your Contact Information From Your Readers?

hideand-seek

I recently blogged about author’s lack of supplying contact information in their ebooks and how they miss the opportunity to connect with their readers. Since then I have started a new blog to help authors get more attention focused on their books and their Internet presence. Much to my dismay most author blogs and websites are failing to supply their ... Read More »

eBook Marketing: How Do You Target Your Reading Audience?

targetaudience

One of the first questions a new indie author must ask is what audience will buy my book? The second question is how will I market to this audience? Both questions should be asked way before you get to the publishing stage of your book. In the old days, there was a very standard set of rules and procedures. If ... Read More »

eBook Marketing: Is Buying a Great Book Review Your Cup of Tea?

teacup

With the huge controversy brewing in the Book Publishing Industry over book reviews and how they’re obtained and used, I thought I would jump in on this. We have exposed a problem in the trust of one of the decision points buyers have. Is the ebook as good as the review says it is? How much do readers/buyers rely on ... Read More »

eBook Marketing: Include Live Contact Information in Your eBook

contactinfo

One of the most important things you can do in this ebook world is to provide your reader with your current contact information. I monitor over 50 authors and ebook experts blogs on a regular basis and finding their contact links is quite a challenge. Surprisingly, I find the same problem in the current ebooks that are being published. If ... Read More »

Indie Authors: Your Copyright Page Needs Work

Copyright_symbol_9

One of the first things an indie author should realize is that the printed version of their book does not have the same content as the ebook version and the differences start right in the front of the book. It starts with the Copyright Page. The first area that jumps out is the copyright page should be different. In fact, ... Read More »

Real eBooks: Are We Still in the Stone Age?

caveman

So when will we start to see REAL ebooks appear on the market? You know the ebooks that take advantage of their digital environment. Ebooks that have been rendered to improve the reader’s ebook experience. As the number of ebook devices explodes into the book reader’s world, the readers are going to expect more. This statement is especially true with ... Read More »