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Tag Archives: Introduction

Book Marketing: The Foreword, Preface, And Introduction As Powerful Marketing Tools


Yes, a book’s foreword, preface, and introduction are different. And each has a different purpose. But each has the same goal: To . . . 1. Make an emotional connection with the reader, which will . . . 2. Build credibility for the book’s author and the book, which will . . . 3. Sell more books. Period. This is the mantra that we self-publishers must always keep in mind for everything we create. Everything, without exception. Read More »