Tag Archives: marketing

Creating a Book Trailer for Your Self-Published Novel

Image Source: NYMediaWorks.com

As many indie authors know, it can be difficult to get your self-published novel read by people outside of your inner circle of family and friends. Facebook, Twitter and other social networks can certainly help, but at the end of the day, they are just words – mixed with a static image, some hashtags and some links.…

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Authors Must Be Marketers

authors marketingAuthors don’t like to promote their own works. Here are actual quotes from some of the authors we published:

“I’m a writer, not a marketer.”

“I’m uncomfortable asking people to buy my book.”

“I don’t really understand social media.”

“I’ve put a ton of effort into writing my book.…

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Review: Red Hot Internet Publicity by Penny C. Sansevieri

Are you a struggling self-published author, “non-techie newbie” or just a marketing specialist looking for the latest tips and tricks in the ever-changing world of Internet marketing? Red Hot Internet Publicity: The Insider’s Guide to Marketing Online by Penny C. Sansevieri is the book written with you in mind.…

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Getting A Big Name To Write Your Book’s Foreword: An Introduction For Self-Publishers

Getting a notable VIP, industry guru, or media celebrity to write the foreword for your book is a great way to jump-start bigger sales and get positive publicity for your book. If you are an unknown author, getting a notable leader in your field to write your foreword is essential if you want to get readers to take a chance on you and buy your book.

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Author Blogs: Are You Hiding Your Contact Information From Your Readers?

I recently blogged about author’s lack of supplying contact information in their ebooks and how they miss the opportunity to connect with their readers.

Since then I have started a new blog to help authors get more attention focused on their books and their Internet presence.…

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