Articles, how-to’s, opinion and tips and tricks in the self-publishing arena

Street Level Views of Book Marketing

We did another little book tour in August. It was time. The economy was creating a stagnant sales profile, and we know that doing a few book signings primes the pump. We made our arrangements with four Hastings Entertainment stores, two of which we were at last year.…

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Time to Be Blatantly Honest

There’s an interesting discussion at Frank Daniels’ review of No Mad by Sam Moffie. The review is scathingly critical and some of Moffie’s fans have come to his defense. I added the – perhaps unwise – comment that you could only like Sam Moffie’s book if you didn’t really care about “good” writing.…

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Every Writer Needs an Editor

One of the issues brought up in the comments of this post is about overconfidence in writers – especially self-published writers.  Part of what fuels the amount of poorly-conceived self-published books is a sense of overconfidence and misunderstanding the role of an editor. …

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Vanity Publishing in the Age of Celebrity

One thing that puzzles me about the criticism that any type of self-publishing is a kind of vanity publishing is the fact that vanity is actually rewarded in so many corners of our culture. Here’s a small taste of the insanity that passes for mainstream American culture:

Perhaps I am shooting fish in a barrel by pointing out the vapidity that is the heart of celebrity culture, but that you see there?…

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The Scourge of Good Amazon Reviews

One of the growing criticisms (and concerns) about self-publishing is the ease with which people can post good reviews – especially on a place like Amazon. Anyone can open up an account on Amazon and give a book 5 stars, no matter how bad that book might be.…

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