Why 5-Star Reviews Aren’t Ideal for Self-Published Authors
For self-published authors, Amazon customer reviews are more than just nice-to-have — they’re essential. They influence how often your book is shown to readers, how it ranks, and whether someone clicks “Buy Now” or keeps scrolling. While racking up five-star customer reviews may seem like the goal, a wall of perfect ratings can actually hurt more than help.
In fact, readers today are savvy enough to recognize when a book’s reviews seem “too good to be true.” If you want sustainable success as an indie author, focusing on authentic feedback rather than perfect ratings is key.



La Hoja de Ruta Fiscal y Financiera para los Españoles en EE.UU. by Madrid-based finance professional Pete Dougherty is a short, handy book intended for Spanish citizens who need to understand banking and taxes in the US.
