Articles, how-to’s, opinion and tips and tricks in the self-publishing arena
Six Ways You Are Ruining Your Book Marketing Campaign
There’s a great deal of information out there to be sifted through to market your book well – but there’s also a lot you could be taking on board that could do your book more damage than good. Cate Baum busts some of the myths of indie book marketing and what you should do instead.
1. You are joining author groups to share your book, hoping for sales
If you join an author group on Facebook or Linkedin expecting to gain sales by posting your book release news, you’re looking in the wrong place. You will see these groups are […]
For many reasons, some authors decide to forgo the most popular path of publishing with Amazon’s Createspace and use the popular service at Ingram Spark/Lightning Source. However, guidelines given do not fully prepare an author for troubleshooting, and state that each time an author has to re-upload the file because it’s not correct, they will be charged $25. So it’s really important to get this right first time.
Why does everyone misunderstand a paid review? Let’s get into the myths. Also, scroll down for real time proof that paid reviews do in fact sell books.
A mixed or negative review can be instrumental in development of an author’s career for many reasons, and even if published on Amazon it should not be regarded as a personal affront or an attack. Cate Baum outlines the main reasons your review could be surprisingly negative, and how can you deal with this?
Cate Baum laments the human condition of a humble editor and the unwavering indie author who demands 100%.
As an editor I see books that are ruined by the lack of research for their content all the time. Here are the top ways that you can ensure you’ve done your homework for your next bestseller.