Features

Articles, how-to’s, opinion and tips and tricks in the self-publishing arena

Books and their Legs – A SelfPub Experience

Publishers like books that have legs, books that sell themselves through that good witch WordOfMouth, but it was always the same old story – how could they know if a book had legs if they wouldn’t take it for a walk? Publishing, like any career move, had its own version of “must have experience to get hired but can’t get experience unless you get hired.” This is one manhole cover that the ebook revolution has pried open just a crack. Now you can find out for yourself if your book has any legs, but it isn’t a straight shot. There […]

2011-05-26T10:48:50+02:00May 26th, 2011|Categories: Features|

Who Are You? Writing an Author Bio

What’s in your author bio? Do you even have a bio? Believe it or not, your bio is an important tool in selling your book.

A few weeks ago, I was the featured author at a meet-and-greet book event. As is my custom, I made a point of making the rounds to greet the other authors, ask about their books, and collect book markers, post cards, and other souvenirs to check out their websites and purchase books later after I got home, since I didn’t have enough money to buy all of the books, even though I wanted to.

As […]

2020-02-20T13:24:23+02:00May 26th, 2011|Categories: Features|Tags: , |

Ebook Authors: Travel Guides are the Ultimate eBooks

Do you want to create a travel guide that is the centerpiece of your reader’s travel experience? You know an ebook that is the foundation of their travel decisions. A travel package that they have at their fingertips. One that will help them with every part of their journey.

You can do this but you need to look at your ebook differently. You cannot create just a copy of your bound version.

Last week I got involved in a discussion on Linkedin which was started by Nola Lee Kelsey of ‘The Voluntary Traveler’ about creating travel guides as eBooks.

This […]

2019-02-18T12:20:47+02:00May 26th, 2011|Categories: Features, Member Blog|

Image Desperation: The Kiss of Death for Independent Publishers

The book cover is the first thing people see when they are browsing in bricks and mortar bookstores or online. It’s often the first impression people have of the book. While those books released by large publishing houses might have been pre-sold via reviews or the fact they have a celebrity author, few independently published books enjoy such benefits. For this reason, self-publishers have to be extra cautious when deciding on a cover design.

One thing to avoid “image desperation.” That’s when a novice publisher is so desperate to have an image, any image, that he or she will “make […]

2020-02-21T03:38:54+02:00May 26th, 2011|Categories: Features|Tags: |

What’s the Story?

When, a few years ago, I started writing a book, friends would ask me what it was about. I’d say it was about a lot of things – a world where no one believes in anything, conspiracy theory, drugs, the lost dreams of the Sixties and Seventies – but that wasn’t what they wanted to hear. They wanted to know what the story was. In truth, there wasn’t much of one. I thought I could write a novel based on ideas rather than character and story.

I may have been extraordinarily naïve, but it took me a while to come […]

2011-05-24T12:51:40+02:00May 24th, 2011|Categories: Features|Tags: |

The Pros and Cons of Independent Publishing

I published my novel, “Dead Spell”, myself and not necessarily because I had to, but because I wanted to. It’s niche genre fiction and has found its home in the horror community at large. Some of the reviews have been beyond my wildest dreams awesome and from their content, I can tell I really reached my readers on the intended deeply emotional level.

I’m a huge fan of the independent publishing movement, if it’s done right. Writing is a craft that one hones over years and years of practice and persistence. It requires a commitment to quality and form and […]

2014-05-05T22:36:44+02:00May 18th, 2011|Categories: Features, Member Blog|

Building Your Book Audience

(Excerpt from The Indie Journey: Secrets to Writing Success by Scott Nicholson)

There’s a common belief among writers that the route through New York and then to America’s bookshelves is the best way to build an audience. Certainly, there are plenty of advantages to letting someone else worry about all that paperwork, especially when they are earning most of the money.

But I don’t think we can automatically assume that being on store shelves is going to grow your audience better than self-publishing. In fact, I believe the exact opposite. I believe anyone wrapped up under contract for the next […]

2011-05-18T12:30:35+02:00May 18th, 2011|Categories: Book Excerpt, Features|Tags: |

Book Cover Design An Important Marketing Tool

Book covers are important marketing tools for publishers. It’s difficult to gauge actual sales made on cover design alone, but there have been numerous anecdotal stories from major publishers that clearly demonstrate the impact a strong cover design can have.

Penguin discovered the power of the cover in the late ’90s when the company hired several graphic artists to design new covers for its Modern Classics series. The experiment proved a huge success with the under 25 demographic. Sales soared.

In the March, 2006, meeting of the Association of American Publishers, Marcella Smith, director of small press relations for Barnes […]

2020-02-21T03:41:40+02:00May 16th, 2011|Categories: Features|Tags: |
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