Social Media

Tweeting your book is a tricky proposition. It can seem a lot like spam if you do it too often. Some say you shouldn’t do it at all:

The dumb-ass secret to promoting your book on Twitter is:

Don’t tweet about your book.

Shouting about yourself and your achievements (which is exactly what you’re doing when you tweet about your book) is the fastest, easiest and laziest way to get ignored on Twitter.

That may be a bit much. Everything in moderation. If you’re shy about potentially annoying your followers, and still want to get the word out, one […]

Crowdsourcing may be how most books are published in the future. Forget advances from publishers – it’s another avenue that makes going it alone much easier, because you’re not really going it alone at all. The process is simple: create a project, add some incentives (signed copy, marriage, etc.) and you can get a book fully funded – pay for cover, editing, marketing and more. Here are 10 good tips for creating a crowdsourcing campaign. The main trick is to find the sweet spot: enough money so you can pay for what you need, not so much so it’s […]