Book Trailers

Creating a Book Trailer for Your Self-Published Novel

Image Source: NYMediaWorks.com

As many indie authors know, it can be difficult to get your self-published novel read by people outside of your inner circle of family and friends. Facebook, Twitter and other social networks can certainly help, but at the end of the day, they are just words – mixed with a static image, some hashtags and some links. Sometimes you need to go a little further to make an impact.

This is where a book trailer can help. You don’t have to be an internet genius to understand the power of online video. YouTube, Instagram, Vine and […]

2020-02-21T03:53:43+02:00April 17th, 2015|Categories: Resources|Tags: , |

Book Trailers: Do Authors Get Enough Bang for Their Buck?

Because book trailers are becoming a popular online marketing tool, I thought it was time I did a study of what was going on in this phase of book promotion. First, a trailer has to be a part of the total book package. You must keep that in mind as we proceed.

I reviewed 50 trailers, some from the HBS Author’s Spotlight group and some from high-profile authors. That should give us a good cross-section of the development of this relatively new process.

Are they worth the time and money? What did I see and hear that made a good […]

2019-02-18T12:11:12+02:00November 26th, 2012|Categories: Resources|Tags: , |

Book Trailers Don’t Have To Raise Your Cholesterol

“It’s too long”, the message began. “There’s too many words.”

“I love the parts where people are talking to each other,” another explained. “The other description stuff not as much.”

“Book trailers shouldn’t be like movie trailers,” one friend offered. “It should have actors reading the parts out.” (Don’t read that again, it’ll make even less sense the second, third and just don’t think about it.)

And this is where all your problems start…

Authors and marketing firms have been producing book trailers for the last few years, without the benefit of any consensus of what a “book trailer” is […]

2020-02-21T03:57:14+02:00October 9th, 2011|Categories: Features|Tags: |

How to use a book trailer to promote your book – and where to get a cheap one made.

Book trailers have become a staple in the publishing industry. Unfortunately they can costs hundreds or even thousands of dollars (for only 1 minute of video!). Do you really need a book trailer to promote your book? Where can you find high quality, low cost video production? What do you do with a book trailer once you’ve got one? Here are some tips.

1) Making the trailer. There are two ways to go. One is high quality, professionalism. Like a movie trailer from WB. These can be pretty expensive but stand out from the majority of book trailers (which are […]

2011-04-03T10:01:49+02:00April 3rd, 2011|Categories: Resources|Tags: , , |
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