Selling for Non-Selling Professionals by Oreste J. D’Aversa
An experienced marketing professional offers friendly, focused advice for those new to the complexities of the sales business in Selling for Non-Selling Professionals©: Learn Basic, Proven and Results Oriented Sales Skills, Methods and Techniques to Get Clients Consistently with No Prior Sales Background and Increase Revenue.
Throughout the book, author Oreste J. D’Aversa repeats his “ABC”: Always Be Closing. Closing a sale requires empathy – the customer must feel that you care about his/her requirements, must always be “the star of your show,” since people “buy emotionally and justify intellectually.” His book covers such significant requisites as having a […]